Banner ads represent a primary form of online advertising. These rectangular images or text-based elements become visible on websites and aim to grab user attention, ultimately driving traffic. Banner ads are located across various online platforms, including news sites. They work via interaction with the banner, which typically leads to a product … Read More

Harnessing the power of Campaign reports is paramount in order to extract meaningful intelligence that can improve your client's campaigns. These comprehensive reports uncover key performance indicators, such as click-through rates, conversion counts, and cost perconversion. By analyzing these patterns, you can identify areas for optimization. A we… Read More